How Not To Lose Your Facebook-Dependent Business

Avoid re-publishing previously disapproved ads
Request for manual review should be last resort (high risk of permanent restriction because human review will also check other previous ads and when they see those ads were non-compliant, they will ban you)

Do not link to a high-risk ad account / BM / profile / Credit Card / Device
Personal Account linked to business manager must be active and at least 8 years old. (The older the better)
When ad is disapproved, best to request review via Account Quality link or contact live chat support
When testing new ad copy / creative / Landing page… best to contact Facebook Support first! If they give go signal, screenshot their response and save to use for future appeals.
Never instantly use high budget campaigns on a new ad account. WARM UP is key. Facebook assumes that new ad accounts are owned by newbie advertisers and expect them to spend low in the beginning.

Facebook Disclaimer (Not Affiliated) on your landing page
Add a No Get Rich Quick Disclaimer Footer on your Landing page.
Terms of Service Link & Privacy Policy Link
Sign up form must have a “Agree to Terms of Service Checkbox” You can generate and improve your own TOS content here (https://www.termsofservicegenerator.net/) PS. Make sure to watch out for website credit links when you generate your TOS from this website.
Your Landing Page must not be a dead end. Always make other buttons available – Homepage, About, Provacy Policy and TOS.
Landing Page color scheme must compliment your ad creative’s theme.

Must have company logo
Must have a working Privacy Policy Link
Must Have a working Terms of Service Link
Best to install multiple pixels from ad accounts to preserve pixel maturity (better performing conversion ads)
For WP users, use Pixel Cat Pro. For Shopify, use Trackify

Avoid words on all CAPS
Avoid too much emojis
Avoid text generators
Avoid broken links
Avoid url shorteners
Avoid exit stoppers/pop-ups
Avoid saying “You” in the copy (involving audience in the story)
Must have no get rich quick vibes
Avoid mentioning high risk terms like:
Million, money, profit, income, opportunity, Facebook, Instagram, Trading, business, cryptocurrency, 7 digits, 7 figures, make money, YOU, suck and other common profanities…

Make sure Page info are completely provided. Numbers, emails, websites.
Do not make more than 4 failed attempts at manual billing settlement
One Card per Business Manager —> 3 ad accounts under 1 BM *****
Best to create individual page per business / Nature of business *****
Best to use one ad account per store / business *****
Best to group ad accounts of similar industry under one BM
In making appeals, be kind and always say you are willing to cooperate (Humans are doing the manual reviews. BE KIND.)
In making appeals, try to reference a specific campaign and state that it might have been disapproved by mistake.

How to Make Ads that Work Like You Expect it to