Welcome to The Leads Overload Program

Day 1: Introduction and Mission Briefing
  • Intro to the Leads Overload Program & How You Will Achieve It
  • Why Are Leads Important and The Courtship Metaphor
  • Outlining The Leads Overload Framework
  • Split Testing & The Art of War
Day 2: Strong Foundations: Market Research Made Easier And Sexier
  • Customer Research That Will Make Your Life Easier
  • Customer Research Worksheet
  • Uncovering Your Marketing Goals As A Business Owner
  • Understanding Your Call To Action
  • Key Performance Indicators and Matching Them with Business Goals
Day 3: The Habit Breaking Ads Creative & Ad Copy
  • Facebook is the Landlord and We Are The Tenants (Ad Policies)
  • The 7 Components of a Generic but Effective Ad Copy
  • The Anatomy of a Simple but Effective Ad Image(s)
  • Ad Creative Inspirations
  • Tools To Use For Making Ad Creatives
Day 4: The Ad Stack - Tech Stuff For Boomers
  • Your Facebook Business Account, Ad Account and Business Page
  • Understanding Ad Budgets & Campaign Budget Optimization
  • The Ad Set Setup - Targeting, Untargeting, Narrowing
  • The Ad Setup - Mixing Creatives with Tech
  • 60 Pesos per Day Ads
  • The 1-3-3 Ad Campaign Stack
Day 5: The All-In-One Chatbot Template (Manychat)
  • Terminator: Will Chatbots Replace Human Chat Support?
  • Key Features of a Highly Useful Chatbot
  • Your Very Own Manychat Chatbot (and How to Set it Up Properly)
  • How To Link Your Facebook Ads to Your Chatbot
Day 6: The Simplified Art & Science Of Remarketing (The Suki Method)
  • The Facebook Ad Funnel
  • The Buy Now Retargeting for Fence Sitting Warm Markets
  • The Buy Again Retargeting for Repeat Loyal Customers
  • The Evergreen Retargeting Tweak